Blue Surf Cafe gets a new website, Facebook Ads, and photography
The client
Blue Surf Restaurants is a brand with two locations and specializes in modern American food for breakfast, lunch, or dinner most days of the week. They’re all about serving delicious food to the local community, while also creating an inviting, relaxing space for family and friends to socialize together! Blue Surf has two locations in town with unique menus and atmospheres, offering something for everyone (Blue Surf Cafe and Blue Surf Arboretum West).
The challenge
Blue Surf came to us because they were about to open their second location and wanted to update their website design. More than a simple web design, Blue Surf needed a creative way to separate the two restaurant locations on the website, with each one portraying their unique atmosphere and food. Not only that, but the brand needed a way to spread the word about the grand opening to their fans in the area, as well as new food photography to use for marketing and social media!
The challenge
Blue Surf came to us because they were about to open their second location and wanted to update their website design. More than a simple web design, Blue Surf needed a creative way to separate the two restaurant locations on the website, with each one portraying their unique atmosphere and food. Not only that, but the brand needed a way to spread the word about the grand opening to their fans in the area, as well as new food photography to use for marketing and social media!
Service snapshot
Website Design
We redesigned the Blue Surf website to focus on the brand as a whole, and segmented each location to individual subpages, which helped us show their unique atmospheres, food, and overall vibe. Using new photography taken by our team, we made each web page vibrant and mouth watering!
Facebook Advertising
Blue surf needed a way to let the greator Wilmington area know about their new location’s grand opening, so we launched a Facebook campaign targeting certain zip codes and interests. With this campaign, we were able to build a list of hundreds of emails for Blue Surf that they continue to use!
food Photography
We provided clean and crisp food photography of Blue Surf’s top menu items at each location. With their new food photos, we’ve been able to add stunning visuals to the website, run highly successful Facebook ads, and create tasty-looking social media posts!
