C R Lutzke Golf gets a new website and press releases
The client
C R Lutzke Golf is a small firm that believes the best golf holes are created and constructed simultaneously in the dirt in lieu of a design studio. For 33 years, Chris Lutzke remained loyal to working with his mentor Pete Dye, bringing his visions to life on some of Dye’s top ranked golf courses in the world. Each project requires a unique vision and approach in order to achieve the greatest outcome.
The challenge
The Lutzke team approached us because they wanted to rebrand and enhance their presence online with a new website. They wanted the site to remain simple, yet modern and sleek. Additionally, they wanted to boost their online presence by leveraging best SEO practices on the front and backend of the website, as well as utilize local and national press to build brand awareness and backlinks for their new website.
The challenge
The Lutzke team approached us because they wanted to rebrand and enhance their presence online with a new website. They wanted the site to remain simple, yet modern and sleek. Additionally, they wanted to boost their online presence by leveraging best SEO practices on the front and backend of the website, as well as utilize local and national press to build brand awareness and backlinks for their new website.
Service snapshot
Website Design
We redesigned the website and used black and gray tones to keep it minimal, yet modern. Pages focus on the firm’s approach, the team, and highlights their top projects.
SEARCH ENGINE OPTIMIZATION
Using our keyword research and competitor analysis, we implemented appropriate keywords, heading sizes, schema markups, and submitted the sitemap to all major search engines.
Copywriting
Our creative copywriters helped the Lutzke team write detailed case studies on previous projects. Additionally, we interviewed team members to write press releases for golf publications.
“Before we made the decision to build a website, I felt like it was going to be an overwhelming task that would drag on for months. Wide Open Tech effortlessly proved me wrong and easily helped us create the perfect reflection of who we are, for the entire world to see!”
